Coach推出“给爱添点甜”假日系列

  ​2021年11月2日-Coach推出“给爱添点甜”假日系列,由Coach明星家族成员Jennifer Lopez、Michael B. Jordan和水原希子与他们的好友们一同出演Coach TV特别节目,为大家带来暖心的假日氛围。  本次

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  ​2021年11月2日-Coach推出“给爱添点甜”假日系列,由Coach明星家族成员Jennifer Lopez、Michael B. Jordan和水原希子与他们的好友们一同出演Coach TV特别节目,为大家带来暖心的假日氛围。

  本次假日系列广告大片灵感源于当下对于爱与亲情的重新定义和理解,传递人与人之间的温暖关怀与情感互动。广告大片由Coach明星家族成员与他们的亲友与爱宠共同演绎呈现,由摄影师Pierre-Ange Carlotti掌镜;Jennifer Lopez与Michael B. Jordan的大片则由Renell Medrano拍摄完成。

  Coach从充满怀旧氛围的经典假日电影、电视与流行音乐文化中汲取灵感,发布Coach TV特别节目和花絮片段,传递Coach执行创意总监Stuart Vevers对于人文关怀与工艺传承的重塑构想与美好愿景。

  本次Coach TV最新影片包含了Coach品牌代言人Jennifer Lopez的特别出演。影片由Jason Bergh导演,灵感源于2002年歌曲“All I Have”MV中Jennifer怀抱着满满Coach经典标志手袋行走在白雪皑皑的纽约街头的场景。时隔20年,Coach再次重现这一令人印象深刻的画面,展现独属于经典的永恒魅力。

  同时,Coach发布了由Carlotti执导、Catherine O’Hara配音的“如此Coach”、“唯有Coach”和“Coach大事记”的一系列花絮片段,诠释与所爱之人共度假日、欢乐惬意的节庆氛围与温馨乐趣。本次Coach TV特别邀请编剧兼导演Amber Schaefer合作,并拍摄了由Bobthe Drag Queen参演、由Danielle Aphrodite Nemet执导的电视广告。

  “给爱添点甜”假日系列推出全新经典标志Studio手袋和Quilties金属质感皮革手袋。

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